Ad Copy Character Counter — Free
Count characters in your ad copy and check against Meta, TikTok, and Google limits.
Features
- ✓Live character count for headline and body fields
- ✓Checks against 5 platform limits: Meta Headline, Meta Primary Text, TikTok Caption, Google Headline, Google Description
- ✓Color-coded status bars: green / yellow (90%+) / red (over)
- ✓Updates instantly on every keystroke — no submit needed
Benefits
- →Never publish ad copy that gets cut off mid-sentence again
- →Write tighter, higher-performing copy by working within platform constraints
- →Check all platforms at once instead of switching between platform dashboards
- →Catch character overruns before they tank your ad quality score
How to Use This Tool
- 1
Type or paste your headline into the headline field.
- 2
Type or paste your body copy or primary text into the text area.
- 3
Watch the character count update in real time. Green = safe, yellow = approaching limit, red = over limit.
What is Ad Copy Character Counter?
Every ad platform truncates copy that exceeds its character limits — often cutting off your CTA or key message. Meta truncates primary text at ~125 characters in most placements. Google Search truncates headlines at 30 characters. Getting cut off mid-sentence is a conversion killer. This tool shows you exactly where you stand against each platform's limits before you hit publish.
Why It Matters
Character limits vary by platform, placement, and device. What looks fine in the desktop ad preview might get truncated on mobile. Writing within limits forces tighter, cleaner copy — which almost always performs better anyway. This tool lets you write to the limit, not past it.